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V I S U A L  K E I

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Visual Kei (ヴィジュアル系 vijuaru kei) refers to a movement among Japanese musicians, that is characterized by the use of eccentric, sometimes flamboyant looks. This usually involves striking make-up, unusual hair styles and elaborate costumes, often, but not always, coupled with androgynous aesthetics. Some sources state that Visual Kei refers to a music genre, or to a sub-genre of J-rock (a term referring to Japanese rock in general), with its own particular sound, related to glam-rock, punk and metal, and with strong emphasis on its unique style of dress; and some sources state that Visual Kei's unique clothing and make-up fashions, and participation in the related sub-culture, is equally as important as the sound of the music itself in the use of the term.


Source: Wikipedia